

Once users have finished creating their personal avatar it’s fitted into a preset selection of expressive Bitmojis, easily accessible through their keyboard, ready to insert into text messages, emails, and on social media platforms. Once the face is created, users can then further customize their Bitmoji with their fashion style or aesthetic, even dressing their avatar in seasonally appropriate clothing. Users are given a variety of options to customize their personal avatar including hairstyle, hair color, eye color, size and shape, eyebrows, nose shape, facial shape, mouth shape, etc. Many users prefer creating their avatar in the Bitstrips style as the likeness is a bit more detailed and true-to-life, versus the Bitmoji style which is a more generic and less detailed likeness. When users open the app, they are able to create an avatar in two different styles: Bitmoji style and Bitstrips style. Those who use their Bitmoji on Snapchat are rewarded with a friendmoji (the ability to create a 2-person avatar). Once users create their Bitmoji they can use it in a variety of applications: WhatsApp, Facebook Messenger, iMessage, and Google. When the app is downloaded, Android users can access it via their chat app and iOS users can access it via the keyboard and begin creating a cartoon version of themselves, customizing everything from face shape to hairstyle. Bitmoji is available for both Android and iOS users, is free to download but does include some in-app purchases.

Bitmoji is an app that allows users to create and share their own personalized emoji/avatar.
